Healthcare Counsel, Inc offers assistance to develop marketing plans for specific services, geographic market areas, and start-up business ventures. These marketing plans describe practice service areas, key relationships and "customers" by various segments of importance (geographic location, payer, age, gender, acuity/intensity of clinical services, etc). Specifically, we assist the client with the following:

• Gather current data needed to design an effective marketing plan
• Develop comprehensive marketing plans to maintain and develop customer bases, achieve market recognition, and develop market share to full potential
• Working with key program and management staff, implement the marketing plan and develop means to benchmark the success of plan components.